A Strategic Guide from Robert J. Smith, MFA

Your competition does not want you to succeed. They want you to stay where you are. They want you to keep using old methods. They want you to ignore the strategies that actually work. However, you are different. You are looking for an edge. Robert J. Smith, the author of Everything You Always Wanted to Know About Increasing Business, reveals seven game-changers that will transform your business. Your competition hopes you never find these. Now, you have found them.

Why Most Businesses Stay Stuck

Most business owners work hard. They advertise. They network. They follow up. Yet they do not see the growth they want. The problem is not their effort. The problem is their approach. They use the same tactics as everyone else. They sound like their competitors. They look like their competitors. They get lost in the noise.

Robert J. Smith faced this challenge early in his career. He competed against larger firms with bigger budgets. He could not outspend them. So, he outsmarted them. He found seven game-changers that leveled the playing field. He shares these strategies in Everything You Always Wanted to Know About Increasing Business. The following sections explain each game changer in simple terms.

Game-Changer One: Television Network Placement

Do not waste time on press releases that go nowhere. Most press releases end up in a reporter's trash folder. Instead, hire a professional team to create a story about your business. Distribute that story to major television networks. Network affiliates pick up good stories. They need content. Your story fills that need. Smith gains television interviews whenever he wants them, and he can help you do the same.

When you appear on television, your credibility jumps. People trust what they see on the news. They assume the network vetted you. That assumption works in your favor. Robert J. Smith uses this strategy for himself and his clients. The results come fast. The cost is lower than most people think. When you play your TV interview clips on your website, you gain instant credibility with your prospective clients, and they view you as an authority on the products and services that you provide.

Game-Changer Two: Leverage IMDb and Other Media

Do you appear on podcasts? Have you been on television or in a film documentary? If yes, you qualify for an Internet Movie Database profile. IMDb belongs to Amazon. It carries massive authority with Google. An IMDb profile pushes your name to the front page of search results.

Robert J. Smith ranks in the top one percent on IMDb. This ranking helps him outrank five hundred million+ other listings for the name Robert Smith. The same can work for you. Your profile does not need to show blockbuster movies. A podcast appearance works. A local news interview works. Set up your profile today.

Game-Changer Three: Leverage Magazine Features and Cover Stories

Magazine features create pride among your existing clients. When clients see you on a magazine cover, they feel good about their decision to work with you. They share the magazine with friends. Those friends call you.

Smith learned this in a hurry. When he sent the very first magazine that he was on the cover of to one of his clients, she called him immediately, while still standing in front of her mailbox. "I have a friend with me who wants to do business with the man on the magazine cover. Can you help her move a million dollars?" One magazine cover. One referral. $53,000.00 in fees and commissions. Smitty can provide you with the ability to do the same.

Game-Changer Four: Employ the Comic Book Marvel

Complex reports confuse prospects. A confused mind always says no. Comic books simplify complex topics. They use pictures and short sentences. They tell a story. People understand stories better than spreadsheets.

Robert J. Smith once competed against six major financial firms. Each firm gave an elderly couple a thick report of fifty to two hundred pages. Smith told them a story about a superhero insurance agent. The couple understood everything immediately. They chose Smith on the spot. The sale produced six figures in revenue. Your business can use comic books, too. Smith explains how in Everything You Always Wanted to Know About Increasing Business. Smith not only writes them for you using proven psychology that persuades, but his MARVEL and DC Comics illustrators complete your very best sales materials for you, as well.

Game-Changer Five: Arrange Live Television Appearances

Pre-recorded interviews work well. Live television appearances work even better. Live appearances carry more weight. The network trusts you enough to put you on air without editing. That trust transfers to your prospects.

You can book live television appearances without a publicist. Several services specialize in connecting experts with television producers. Robert J. Smith recommends this approach for business owners who want fast credibility. One live interview can generate leads for months.

Smith gained his first television interview before a CW audience of 1,500,000+ by simply driving straight to the studio, in-person. He simply and honestly told the receptionist, "I am here to book my appearance on your leading show." Her response was, "Are you appearing in an upcoming broadcast?" Smith simply assumed the sale and responded, "That is what I am here for." The receptionist immediately walked him through a "hot-set" that was broadcasting an episode of the show he wanted to appear on. She took him over to a producer and whispered in her ear. The producer immediately opened her calendar and asked, "What date works for you." It really was that simple, and he succeeded in a matter of minutes. The half-hour drive there took much longer to accomplish than his booking once he was there.

Game-Changer Six: Master the Principles of Influence and Persuasion

You cannot close sales without understanding how people decide. Dr. Robert Cialdini spent decades researching the psychology of persuasion. He identified seven principles of persuasion. These principles are reciprocity, scarcity, authority, consistency, liking, social proof, and unity.

Robert J. Smith studied these principles and applied them to his sales process. Within six months, he became the number one-ranked producer worldwide at his company. He later became a founding member of the Cialdini Institute. You do not need to become a scientist. You just need to learn the principles and use them. Smith shows you how in this #1 Best Selling book.

Game-Changer Seven: Consult with Advisors Who Have "Done It Before"

Do not reinvent the wheel. Find someone who has already reached the level you want to reach. Hire that person to guide you. A good advisor saves you years of trial and error. They show you the shortcuts. They warn you about potential mistakes.

Robert J. Smith advises financial advisors, entertainers, and business owners. He does not guess. He uses systems that worked for him and for his clients. When you hire a proven advisor, you buy their experience. That experience pays for itself many times over in the results it delivers.

The Bottom-Line

Your competition will not tell you about these seven game-changers. They want you to stay small. Now, you know the truth. Television placement, IMDb profiles, magazine features, comic books, live television, influence principles, and expert advisors can transform your business. Robert J. Smith proves this in Everything You Always Wanted to Know About Increasing Business. Apply these game changers starting this week. Watch your competition fall behind.

Read Everything You Always Wanted to Know About Increasing Business by Robert J. Smith, MFA. Master all seven game-changers. Implement them as fast as you can! Purchase your copy from Amazon, Barnes and Noble, or your local bookstore today.