You spray more.

Because you want it to last.
You want people to notice.
You want your scent to stand out.

So you go stronger.

Heavier notes. more sprays. deeper blends.

At first it feels right.

Then something shifts.

It starts feeling too much.
Too loud. too present.

And instead of standing out
it starts overwhelming.

That is where the problem begins.

Why people think stronger is better

It feels logical.

If a scent is noticeable
it must be working.

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