Perfume Market Gains Momentum Among Gen Z and Millennial Consumers

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2026-06-15 13:20:47 -

The global perfume market is experiencing steady growth due to rising consumer spending on personal grooming products, increasing demand for premium and luxury fragrances, growing influence of social media and celebrity endorsements, and expanding availability of perfumes through online retail channels. The global perfume market size was valued at USD 58.48 billion in 2025 and is...

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